One to One, group on-site and bespoke SEO Courses & Digital Marketing Courses.
Sugar Free Media offer a range of on and off-site SEO Courses (Digital Marketing Courses) to suite your individual requirements and skill level. We also create bespoke courses to cover specific aspects of the SEO process which may be unclear or confusing, such as Link Building, Keyword Research or Analytics.
SEO for business leaders:
We firmly believe that an understanding of SEO (Digital Marketing) is important for all marketing and business managers. The internet has changed the way that we interact with our customers. Business leaders that understand the subtle changes are best prepared to exploit the opportunities that are created through today's online environment. We no longer need to commission expensive market research to understand our customers needs as that information is stored within Google and accessible for free. The challenge today is to interpret the vast amounts of information that we receive from an increasing number of sources and turn that information into an actionable and measurable strategy. Our "SEO for Business Managers" SEO Training Course provides an overview of SEO, the opportunities that SEO can uncover and the MI (Management Information) that can be provided to the organisation as part of an efficient SEO process.
Introduction to SEO:
The "Introduction to SEO" SEO courses are aimed at people who require a greater practicle and working knowledge of SEO and Internet Marketing as part of their work. The course takes a step back to provide an overview of the SEO process, before looking closer at the specific steps, what they are, why they exist and how they are implemented. The result is that on completing the course you will go away equiped with a framework which your business can use to understand how to rank highly within Google and therefore put in place an ongoing strategy. To attend this course you need no prior knowledge of SEO, however general computer skills and Microsoft Excel are an advantage.
The "Advanced SEO" SEO Courses are aimed at people who's primary responsibility within an organisation is SEO and Internet Marketing. You will have an understanding of SEO and will know the basics, but are looking for an insight into strategy creation, including how to assess your competition, how to evaluate keyword selection strategies and to implement solid and ethical link building. The course also introduces a number of well known SEO Tools and explains with practical examples how they can be used to supplement your SEO activities.