Top SEO Tips
Written by Jonathan Smith Tuesday, 08 November 2011 10:05
Since it's inception, Google's ranking algorithms have been shrouded in mystery. Some SEO companies have often perpetuated the mystery in order to shirk accountability. Read on to find out how SEO really works...
Keyword Research Reduces Adwords Spend
Written by Jonathan Smith Thursday, 24 February 2011 15:43
Good keyword research MAKES money!
Keyword Research is at the heart of creating a successful Google Adwords campaign. There are a number of tools to help you determine which keywords and key phrases are most popular, including Wordtracker, Google's Keyword Tool and Keyword Discovery.
Tough Decision: SEO or PPC?
Written by Jonathan Smith Thursday, 24 February 2011 15:41
Should you run a PPC campaign, PPC and SEO in parallel, or just SEO?
So, you have a website and you need to focus on driving traffic to increase conversions. Should you run a PPC campaign, PPC and SEO in parallel, or just SEO?
Online Marketing for IFAs
Written by Jonathan Smith Thursday, 24 February 2011 12:37
If you are an IFA and are wondering how to attract new clients, then Google may have just published the answer to your prayers. This year Google has produced a white paper called "IFAs in the Digital Space" which provides free advice for IFA on how to maximise exposure online.