SEO Copywriting

SEO copywriting is one of the most important aspects of SEO, however it is often seen as tedious and is therefore overlooked. In order to rank well with Google a number of distinct aspects of your digital marketing campaign need to be perfectly aligned. The following describes the basic SEO sequence:

Keywork Research > Website Structure > SEO Copywriting > On-Page Optimisation > Link Building

Keyword Research is the starting point of any SEO campaign and forms the basis of each of the following tasks. Once the language of potential customers is completely understood and the data has been divided into clearly defined categories the overall website structure can be defined.

Professional SEO Copywriting should achieve two things:

1. A trained SEO copywriter ensures that potential customers can retrieve the information that they are searching for in the shortest possible time by presenting the information in a well-written, well-structured manner.

2. The SEO copywriter ensures that the content is perfectly prepared for the search engines.

All materiel produced by our SEO Copywriters is well researched, presented in an interesting and informative manner, and graded via our internal grading system. The system performs 36 checks to ensure that the resulting copy / page is perfectly balanced and provides the search engines with the information that they require. Assignments are not released until they achieve an 'A' grade. The following screenshot shows the grade for the page that you are reading, and is a large part of the reason that you found this page when you searched SEO Copywriting. Nothing is left to chance...